Bringing Down the Volume of Loud Commercials
Kim HartEver get sick of those commercials that seem to be a lot louder than the show you’re watching?
Sen. Roger Wicker (R-Miss) sympathizes with you.
The senator yesterday introduced legislation that would require the Federal Communications Commission to bar commercials from being broadcast at louder volumes than the program material they accompany. It’s called the Commercial Advertisement Loudness Mitigation Act, or CALM Act.
“Excessively loud television commercials are annoying and drive families away from quality programming,” Wicker said in a news release. “This bill is a common sense approach to a problem that plagues individuals across the nation and will create a more enjoyable television experience. As a member of the Commerce Committee, I look forward to working with my colleagues to make this legislation a reality.”
The bill has companion legislation introduced in the House by Rep. Anna Eschoo (D-CA).
Should this issue be a top priority for Congress and the FCC?
Tags: CALM Act, Commercial, Commercial Advertisement Loudness Mitigation Act, congress, Democrats, GOP, legislation, loud, rep., representative anna eschoo, republicans, roger wicker, Senator, Television, TV, U.S., volume
Your Daily Chum 
June 23, 2008 at 2:27 pm |
And we pay these people WHY? As one of my good friends says, “Burn it down…Burn it ALL down…”
June 12, 2009 at 6:29 pm |
Simple, yet brilliant!
Sure, it’s not National Security but it will soften my decades of annoyance at blaring, jarring, ear piercing advertisements! and make TV time more enjoyable.
If this legislation passes, I will be less likely to fast-forward through commercials. It seems to be a win-win, especially if it’s across the board.
Nice job, Mr. Wicker and Ms. Eshoo!
January 9, 2010 at 9:02 am |
I posted on this subject on my blog today.
Dr. B
drtombibey.wordpress.com